Liquor Booth 2: Electric Boogaloo

QUINCY – The second location of the Liquor Booth liquor store is bigger, and owner Adam Booth says it will be better.

With 6,200 square feet to fill at 3530 Broadway, Booth says he plans to bring in more high-end product by expanding his bourbon and tequila selections.

A massive walk-in cooler with an automatic door fills the back quarter of the building. Booth says the beer selection also will be larger with trendy craft beers to go with the favorite domestic brands.

Booth bought the building that first housed Quincy’s Blockbuster Video store before that industry collapsed because home video-streaming caught fire. Quincy’s Blockbuster closed in 2013.

More recently, the building was the home of Imo’s Pizza, the St. Louis provel-laden pizza chain that is incredibly popular in the Gateway City. (EDITORIAL NOTE: For some reason, it’s popular. Maybe babies born in Barnes-Jewish have melted provel cheese put in their bottles or something. The only thing more overrated than Imo’s Pizza is Bruce Springsteen. Ducks). Quincy’s Imo’s closed in 2017.

Booth believes the demand is there for a second location. Accessing Broadway traffic played a big part in his decision. The original Liquor Booth at 1500 N. 12th houses gaming machines, and it is adjacent to the Winner’s Wash laundromat. Booth says this location won’t have a laundromat, but he is leaving other options open for expansion on the property later this year.

Booth also hopes a new offering will catch fire: Cigars.

Booth plans to install a large humidor to start, but says he has room to convert some of the space into a walk-in humidor if the demand is there.

For those who don’t partake in cigar smoking, a humidor is a humidity-controlled box or room used primarily for storing tobacco products. A humidor’s primary function is to maintain a steady, desirable moisture level inside. Too much or too little humidity damages tobacco. It also protects cigars from physical damage and deterioration from sunlight. Many humidors use hygrometers to monitor their humidity levels.

Booth is targeting a mid-August opening.