Sisters expand online business to storefront in ‘The District’
By MELISSA SHRIVER
A localonline business is putting down roots in Quincy’s downtown shopping district.
TheMom Bod Boutiquewill hold a grand opening for its store inside the Maine Center,535 Maine, Suite 4B, on Saturday.
The owners of the Mom Bod Boutique, sisters Maggie Hazelrigg and Katie Seckman, say this new store is the realization of a goal they’ve worked toward for several years.
“We were two stay-at-home moms having dinner togetherabout three years ago.We were talking about how hard it was to find comfortable clothes that made us feel good about how we looked,” said Hazelrigg.“There weren’t a lot of stores that catered to the needs of young moms like us.We loved following the fashion trends and also hoped to eventually work for ourselves someday.”
The idea for the ‘Mom Bod Boutique’ was born out of that conversation.
The sisters began the boutique as an online business in January 2020 with the intention of opening a storefront immediately, but the pandemic derailed their plans.They moved their focus to building their web and social media presence.
After a year of success online, Hazelrigg and Seckman re-focused their efforts on opening a brick-and-mortar store.
“As COVID-19 guidelines were lifted, we noticed more people wanted to be out shopping again,” said Hazelrigg. “When we had pop-up boutiques, customers wanted to try on different sizes and touch the fabric.We want to accommodate all women and all sizes.A brick-and-mortar store allows ladies try on and choose the clothes that make them feel good about themselves.”
The store’s mission is “eco-friendly, sustainable, size inclusive fashion.All women’s bodies are beautiful, powerful, and deserve comfort.”
“You’ll find loungewear, athletic wear and comfy clothing for moms at home, at work and on the go.” Seckman said.“Moms are always on the move, so we want them to be comfortable, but comfortable clothes don’t have to be plain.They can also be fun and trendy.We want moms to feel good about how they look while they are doing the most important job in the world (raising kids).”
The story also has a “Baby Bod” selection for baby shower gifts and newborn essentials.
The sisters say the transition into the Maine Center has been a welcome challenge.
“It’s been a lot of work but so fun, because we are getting to see our products out and on display,” Hazelrigg said.“We’ve always stored our inventory in garment bags and then got out what we needed.We’ve never really seen it all out and on display.It’s exciting.”
The entrepreneurial duohopes the store is fully sustainable and eco friendly by the end of this year.
The Mom Bod Boutique will be open from 10:30 a.m. to 5:30 p.m. Wednesday, Thursday and Friday, and from 10 a.m. to 3 p.m. Saturday.